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SIDS Rates Have Dropped by 82% Since Start of Lullaby Trust Campaign!

Thanks to the research done by The Lullaby Trust, forming the foundation of their safer sleep advice, the number of babies who have passed from SIDS has dropped!

The rate of babies who heartbreakingly pass suddenly has decreased by a whopping 82% since the Back to Sleep message was launched in by The Lullaby Trust in 1991 – this is an enormous decrease and we are so proud of all that The Lullaby Trust has achieved in educating and empowering parents, and ultimately saving lives.

As the Lullaby Trust says… “Safer sleep saves babies lives. We need to make sure all parents receive advice on how to reduce the risk of SIDS”. We hope that this figure continues to drop, and we thank The Lullaby Trust for all that they do. Well done.

What is ‘Safer Sleep Advice’?

The Lullaby Trust advocates and endorses evidence-based advice aimed at keeping your baby safer in their sleep environment. Areas that they advise on include;

  • What should and shouldn’t be in the cot
  • How to bed share in a safer way
  • How to reduce the risk of SIDS
  • Sleeping positions
  • Swaddling advice
  • Use of dummies
  • Safe sleep for twins
  • Safe sleep for premature babies

As well as many other informative topics – read more on their website here.

This video is also a handy watch, as it summarises all of the main points highlighted by The Lullaby Trust.

Love from Katie & Team BBY. Xx


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